PepsiCo Carrières

Category Manager E-commerce ,CDI,H/F

Colombes, France
Marketing

Postuler
France - French

Description du poste

Auto req ID: 137789BR
External Posting Title: Category Manager E-commerce ,CDI,H/F

Job Description

PepsiCo, Inc. is a global food, snack and beverage corporation headquartered in New York. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi to a broader range of food and beverage brands. The company's products are distributed across more than 200 countries, resulting in annual net revenues of circa$65 billion. Based on net revenue, PepsiCo is the 2nd largest food and beverage business in the world with over 270K employees.
Part of his digitalization, Pepsico is currently recruiting a Category Manager E-commerce.

Main Purpose

The retail landscape is changing at a rapid pace. The boundaries between online and offline have never been more intertwined. The web now influences more than 50% of all retail sales yet just three years ago, this figure stood at just a fraction. The eCommerce Lead will help to deliver profitable growth through building relationships with leading in country retailers/online merchants. The ultimate goal would be to become a fundamental part of their Omni-channel offering meaning the end consumers choose PepsiCo products more often.

Accountabilities

  • Deliver growth in eCommerce at a stronger rate than offline sales
  • Own the online/digital customer relationships to become a trusted advisor, creating strategic partnerships which have long term aspirations to be strategic alliances with retailers
  • Perform operational due diligence on the retail partners across the end to end sales flow to identify issues /risks and mitigate accordingly through effective partnering and collaboration with internal /external partners and subject matter experts
  • Monitor and advise on hygiene factors relating to PepsiCo product performance on partner platforms and identify opportunities to cross sell and up sell
  • Lead the evaluation of new eCommerce opportunities in retail partners building credible specific online Joint Business Plans
  • Constantly look for opportunities to drive incremental profitable growth and work closely with aligned internal resources to optimise PepsiCo products on retailer’s platforms
  • Maintain scorecards & consistent KPIs - Provide regular detailed insights of sales and media performance, summarising in scorecards to enable comparisons and insight tangible driven actions
  • Deliver eCommerce Test & Learn initiatives against joint priorities to drive future growth in in the market as identified in the Joint Business Plans
  • Develop a deep understanding of the merchant portfolio from internal and external data / insights
  • Be an internal advocate to support the Digital Transformation through proactive communication to peer groups

Qualifications/Requirements

Key Skills/Experience Required

  • Proven experience and a track record of exceptional sales performance within a B2C or B2B environment (preferably retail or ecommerce)
  • Excellent communication skills - engage and influence multiple stakeholders to build strong working relationships internally and externally
  • Proactive approach - drive online sales and customer engagement whilst taking others with you
  • Analytical skills – create robust analysis and meaningful insights to drive actions and highlight opportunities
  • Strong track record of over delivery against commercial targets
  • Inspire others – ability to engage broad range of stakeholders both through compilation of compelling and persuasive presentations and ability to deliver.
  • Innovative and entrepreneurial focus

Relocation Eligible: Not Applicable
Job Category: Marketing
Job Type: Permanent