PepsiCo Careers

Visual Designer

Plano, Texas

United States - English

Job Description

Auto req ID: 161862BR

Job Description

The Visual Designer will have a solid background of guiding creative design concepts while also staying connected to the details and being able to deliver results on a day-to-day basis. A deep understanding of User Experience, User Interface, Graphic Design, and Web Design are required. The designer will need to be a problem solver, bring brands to life, and define what goes into our brand's unique style to push creative boundaries while creating impactful experiences for our users. He/she will be responsible for "look and feel" of digital solutions, websites and mobile applications to include colors, icons, logos, typeface pairings, and layouts so strong visual messaging and communication skills are key.

  • Create beautiful useful and usable designs using wireframing, prototyping, and other design skills
  • Demonstrate how designs will work in practice and explain decisions behind work to meet measurable business goals, requirements, and UX expectations
  • Create style guides and design pattern libraries in support of brand, cross platform experiences
  • Build, develop, and maintain a set of best practices and operational guidelines to reduce production efforts
  • Know how front-end developers work and languages they use to effectively communicate and consider what is possible in code during design creation
  • Partner with User-Centric Design Strategist to develop experience vision based on user insights
  • Design and develop user experience artifacts (screens, user interfaces, wireframes, etc.) for Agile teams
  • Manage ongoing UCD processes for Sales Technologies, making recommendations for new or updated processes as appropriate
  • Leverage Design Thinking to engage, develop, and deliver solutions in partnership with the Agile Teams for internal and external users
  • Lead and demonstrate Design Thinking as a new ways of working at PepsiCo
  • Build components, templates, and workflow patterns that are consumable and reusable
  • Engage internal and external partners (Business, IT, UX, Consultant partners, Salesforce platform provider, vendors, etc.) to determine strategies for operating model
  • Develop marketing campaign to elevate User Centered Design/Design Thinking in Agile operating model
  • Lead and influence cross-functional, internal stakeholders to adopt Design methodologies into working application
  • Ability to flex this role from Experience Design to Visual Design and User Interface Development is important.


  • B.A. Design or Equivalent Professional Experience Required (Masters preferred)
  • 3-5 years of experience as a Visual Designer designing for web and mobile with ability to code
  • Understanding of Design Thinking, Agile, Iconography, Typographic Principles/Design (3D a plus)
  • Ability to engage internal/external users to organize and coordinate across multiple teams
  • Effective Communication: Writing, Oral, Design, and Presentation
  • Excellent problem solving, critical thinking, analytical skills, highly organized and process oriented
  • Work across matrixed organization, partnering with business, Design Center, external partners
  • Engage users to identify pain points, document journey maps, and develop an experience map
  • Proficient in HTML, CSS, JavaScript, MS Office Suite, Adobe Creative Cloud Apps including but not limited to Illustrator, Photoshop, InDesign, After Effects; InVision, ProofHQ, Sketch, and other Design tools

Relocation Eligible: Not Eligible for Relocation
Job Type: Regular

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

For San Francisco Bay Area: Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance.

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy

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