PepsiCo Careers

Senior Brand Manager

Kiev, Ukraine
Marketing

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Belgium - English

Job Description

Auto req ID: 162559BR

Job Description

-Taking brand ownership and provide the vision, mission, goals and strategies to match up to Strategic Plan
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Achievement of monthly and annual targets by KPIs
- Translating brand strategies into brand plans, brand positioning and go-to-market strategies
- The profit and loss report of brands/categories
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Analyze the market trends to find opportunities to grow business
- Managing the marketing mix
- Brand activation plan owner with budget and KPIs
- TV advertising calendar&chart-flow manage with agency
- Digital agenda create/update
- NPD/productivity project prime mover
- Collaboration with the category team
- Manage the shelf visualization & execution with catman&shopper insights

Qualifications/Requirements

• Master Degree in Marketing/ Economics
• Minimum of 3 years of experience in Marketing, leading the Lead-brand or Category
Understanding of analytical tools is a plus
• Budget management background
• Fluent English
• MS Office – advanced user (PowerPoint, Excel)
• Excellent communication & presentation skills
• Excellent project management skills

Relocation Eligible: Not Applicable
Job Type: Regular