Brand Marketing Intern Belgium

Job Description

Auto req ID: 211227BR

Job Description

What does the internship involve?

PepsiCo Belux is looking for independent, enthusiastic and ambitious intern for the Marketing department, for a period of 6 months starting from August 2020 onwards. You’ll act as a spider in the web between sales, category management and marketing. You will support the marketing teams in the creation and execution of the best marketing plans for various beverages. During a marketing internship at PepsiCo you will gain experience in different marketing activities for specific brands within these categories and assist in for example the creation of tastings, demo’s, digital campaigns, shop floor campaigns and so on. This way, you get a lot of insight into the marketing and the day-to-day tasks of a marketing department in an FMCG environment. In short, a good opportunity, that offers a lot of your own responsibility and gives you the opportunity to gain practical marketing experience with major international brands!

What do we offer you?

At PepsiCo, we are not only proud of our market leading brands, but also attach great value to growth opportunities and personal development. Next to working with inspirational and creative colleagues, we offer sufficient training opportunities to give our professionals the opportunity to achieve great results. At PepsiCo we foster an informal working atmosphere and value everyone’s input and ideas. No day is ever the same and you will constantly be challenged to bring out your best! PepsiCo was rewarded this year once again with the Top Employer Belgium and Top Employer Europe certification.

As an intern, you will not only be remunerated for your role, which will include travel allowances, but also get several opportunities which will ensure that you have a holistic, and fun experience for six months. For example, you, are given multiple chances to connect with the current interns that help in knowledge and experience sharing; get to take home goodies from the company every Friday, to name a few!

About PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $67 billion in net revenue in 2019, driven by a complementary food and beverage portfolio. This portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.  For more information, visit


Who are we looking for?

You are someone who:

  • Is a (graduated, maximum 3 months) Bachelor’s or Master’s student oriented towards marketing or economics – with a passion for brands.
  • Has the ability to think outside the box while keeping a consumer-centric vision.
  • Is sociable, wants to have fun, has good communication skills and likes to work in team
  • Is curious and is not afraid to ask questions – he/she wants to gain insight/skills in FMCG day to day brand management.
  • Takes initiative, is organized, and has a results-oriented mindset.
  • Is proactive, entrepreneurial, and has a positive hands-on mentality.
  • Has worked in - or is familiar with - the Belgian Horeca scene
  • Preferably has a driver’s license
  • Has good knowledge of digital (social) marketing tools and its latest features.
  • Is fluent in French and English (Dutch is a plus)

Upload your CV and cover letter! If your profile fits to the role and to PepsiCo, we will invite you for a video interview. For questions regarding this internship vacancy, please contact Nele Smets (

In light of the rapidly evolving situation with coronavirus (COVID-19), PepsiCo has made the decision to conduct all interviews at present through virtual methods in order to reduce personal contact. This will help us to minimize risk and protect the health and safety of all our associates and candidates. In addition, be aware that you might have to start your internship remotely.

Relocation Eligible: Not Eligible for Relocation